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Home Your Creative Brain: Seven Steps to Maximize Imagination, Productivity, and Innovation in Your Life - Hardcover
Your Creative Brain: Seven Steps to Maximize Imagination, Productivity, and Innovation in Your Life
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Your Creative Brain: Seven Steps to Maximize Imagination, Productivity, and Innovation in Your Life - Hardcover

Original price $32.95 - Original price $32.95
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Availability: In Stock
SKU 9780470547632
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by Shelley Carson (Author)

Research-based techniques that show everyone how to expand creativity and increase productivity


Harvard psychologist Shelley Carson's provocative book, published in partnership with Harvard Health Publications, reveals why creativity isn't something only scientists, investors, artists, writers, and musicians enjoy; in fact, all of us use our creative brains every day at home, work and play. Each of us has the ability to increase our mental functioning and creativity by learning to move flexibly among several brain states.


  • Explains seven brain states or "brainsets" and their functions as related to creativity, productivity, and innovation
  • Provides quizzes, exercises, and self-tests to activate each of these seven brainsets to unlock our maximum creativity

Your Creative Brain, called by critics a ?new classic? in the field of creativity, offers inspiring suggestions that can be applied in both one's personal and professional life.

Front Jacket

Can sitting in front of a light box increase your creativity more than listening to a Bach concerto?

In Your Creative Brain, Harvard psychologist Shelley Carson explains that creativity isn't something only scientists, inventors, artists, writers, and musicians enjoy, but rather all of us use our creative brains every day at home and at work. Everyone has the ability to increase mental functioning and creativity by understanding and putting into play seven brain activation patterns Dr. Carson has coined the CREATES brainsets: Connect, Reason, Envision, Absorb, Transform, Evaluate, and Stream.

Step-by-step, Carson shows how these seven brainsets affect the way we experience the world around us and how each brainset contributes to the process of creative problem solving. The book is filled with entertaining (and often surprising) exercises, quizzes, and self-tests that will help you take advantage of your creative potential and enrich your life.

This vital resource can also help you meet the challenges and opportunities of today's complex world. The rulebooks for virtually every aspect of human endeavor and interaction--from corporate life to personal life to dating and even parenting--are being rewritten right in the middle of the game. So if all the old bets are off, how do you survive and thrive? The most important asset you have for negotiating this rapidly changing world is your creative brain.

Back Jacket

Your CREATIVE BRAIN

Can sitting in front of a light box increase your creativity more than listening to a Bach concerto?

In Your Creative Brain, Harvard psychologist Shelley Carson explains that creativity isn't something only scientists, inventors, artists, writers, and musicians enjoy, but rather all of us use our creative brains every day at home and at work. Everyone has the ability to increase mental functioning and creativity by understanding and putting into play seven brain activation patterns Dr. Carson has coined the CREATES brainsets: Connect, Reason, Envision, Absorb, Transform, Evaluate, and Stream.

Step-by-step, Carson shows how these seven brainsets affect the way we experience the world around us and how each brainset contributes to the process of creative problem solving. The book is filled with entertaining (and often surprising) exercises, quizzes, and self-tests that will help you take advantage of your creative potential and enrich your life.

This vital resource can also help you meet the challenges and opportunities of today's complex world. The rulebooks for virtually every aspect of human endeavor and interaction--from corporate life to personal life to dating and even parenting--are being rewritten right in the middle of the game. So if all the old bets are off, how do you survive and thrive? The most important asset you have for negotiating this rapidly changing world is your creative brain.

Author Biography

Shelley Carson, PhD, teaches, conducts research, and publishes on the topics of creativity, psychopathology, and resilience at Harvard University. Her work has been featured on the Discovery Channel, CNN, and NPR, and she has won multiple teaching awards for her popular course Creativity: Madmen, Geniuses, and Harvard Students. She also writes the Life as Art blog for Psychology Today and discusses current findings in creativity research on her Web site http: //ShelleyCarson.com.

Number of Pages: 386
Dimensions: 1.2 x 9.1 x 6.2 IN
Illustrated: Yes
Publication Date: October 05, 2010

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