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by Ginger Zumaeta (Author)
PowerPoint sits on an estimated 73% of all desktop computers worldwide, and according to one study, corporate America wastes $370 million each day on bad PowerPoints. Slide decks are the lingua franca of business, loaded with templates, bells, and whistles. But perform a simple Google search on PowerPoint, and you'll find pages upon pages of results offering templates, training, outlines, examples, and even agencies to help with presentations. There are over a million searches a month for presentation-related services on Google. PowerPoint isn't a hard tool to use, so why are people searching for even more help or turning to competitors like Prezi, Google Slides, Canva, Pitch, and others?
What people really need help with is composing a presentation that achieves results. In the knowledge economy, presentations are often the golden ticket that get junior managers into the boardroom, determine whether a project will go forward, and carry the next big idea. Great presentations inspire confidence and result in a 'yes.' Bad ones can kill an otherwise game-changing innovation.
Despite slide decks being one of the biggest drains on businesses and people, they're not going anywhere. It's time for that to change. "Deckonomics" is a step-by-step guide on how to develop succinct, authoritative presentations that result in action and move business forward.
