Additional information
by Steven D. Peterson (Author)
The fast and easy way to construct a winning business plan
If you're looking to establish, expand, or re-energize a business, the best place to start is with a sound business plan--and this new edition of Business Plans Kit For Dummies is here to help you get you started. From getting your hands on start-up money from investors to successfully growing or reimaging your venture, it offers everything you need to craft a well-defined business plan that will set you on a course to get your business moving in the right direction.
Are you unsure how to draft objectives for managers or deal with displacement? Are you new to hiring employees and need help grasping the ins and outs of creating a new business? No worries! Business Plans Kit For Dummies is brimming with all the tools and expert guidance you need to bring a successful business plan to life and keep your company afloat in any economic environment. Including the latest tips and resources, and packed with lots of helpful examples and sample forms, it offers everything you need to craft a winning business plan and increase the likelihood your business will not only survive, but thrive!
- Create a sound business plan and clear mission statement
- Establish and assess your goals and objectives
- Get start-up money in any economy
- Increase your business' chances of financial success
If you're a small business owner, investor, or entrepreneur looking for expert guidance on developing and implementing a strategic plan to help your business succeed, Business Plans Kit For Dummies has you covered!
Front Jacket
Construct a winning business plan
Everyone who wants to start -- or grow -- a business usually begins with the same question: what's the key to success? First and foremost, you need a solid business plan to prepare you for the challenges that lie ahead in today's competitive business world. Luckily, the expert guidance you need to do just that is at your fingertips!
Inside. . .
- Identify your target market
- Track business finances
- Create a marketing plan
- Leverage social media
- Assess your competition
- Tailor your plan
- Put it all together
- Implement your plan
- Find helpful forms online
Author Biography
Steven D. Peterson, PhD, is the senior partner and founder of the management tool development company, Strategic Play.
Peter Jaret is a frequent contributor to The New York Times, Reader's Digest, and AARP Bulletin.
Barbara Findlay Schenck is a nationally recognized marketing specialist and the author of several For Dummies books.
