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by Ronen Aires (Author)
BREACH:
Noun: an act of breaking or failing to observe a law, agreement, or code of conduct.
We are constantly surrounded by chaos. The world is complicated and ever-changing. Young people, looking at the world they are inheriting, are standing up and shouting, "Hell No!"
Generation Z is primed to breach the status quo. They aim to disrupt the establishment and define life on their own terms, with their collective values leading the way. This innovative group of youth is destined to change the workplace, the concept of leadership and the way we connect with one another. As their elders, we have a choice to make: fight this change or embrace it.
Leaders feel the stress of this fast-paced world. In the battle to stay relevant, we must look towards young people, to listen to their needs and wants. As an entrepreneur with more than 20 years of experience working with youth and brands, I have learned to harness the genius of Generation Z so that organizations and their people thrive.
While it might seem that Generation Z comes with different factory settings, in reading this book you will come to understand they are not so different from us. They are the future of the workplace. They are your clients, your consumers, and your leadership team. They hold the key to your success. If we learn to guide them wisely, we will all benefit from the breach they are forging. We may even find ourselves living in a better, kinder world.
