{"product_id":"the-marketing-machine-how-to-engineer-profitable-effective-marketing-for-your-small-business-paperback","title":"The Marketing Machine: How to Engineer Profitable, Effective Marketing for Your Small Business - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eRos Conkie\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFrom marketing chaos to clarity and growth, The Marketing Machine will give you a structured strategy to fuel your business. No more stress, waste or overwhelm.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eMost small businesses either muddle along without a marketing strategy, hoping for the best, or they feel trapped in a cycle of frustration, throwing money at 'marketing experts' who promise the world but deliver little more than confusion.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIt doesn't have to be this way.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eMarketing isn't a dark art, and it's definitely not guesswork. In fact, good marketing is a lot like good engineering: structured, methodical, based on objective analysis and research, and designed to deliver predictable results. They both minimise friction and confusion and are efficient and effective at delivering a great solution.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFormer engineer-turned-marketer Ros Conkie has spent years helping business owners ditch the scattergun approach and build a marketing system that actually works.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn The Marketing Machine, she lays out a clear, logical process for small businesses to generate leads, build long-term customer relationships, and, most importantly, drive profitable growth. There's no fluff or jargon, just a practical, step-by-step approach that puts you in control.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you're tired of marketing that feels like a gamble, this book will give you the tools, confidence, and strategy to make your marketing work, so you can focus on growing your business without the stress, waste, or overwhelm.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 220\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.6 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e April 02, 2025\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":45427751551078,"sku":"9781068377815","price":29.44,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/7255\/0758\/files\/xNuGRqEjrS9781068377815.webp?v=1775674185","url":"https:\/\/infinitylightwa.com\/products\/the-marketing-machine-how-to-engineer-profitable-effective-marketing-for-your-small-business-paperback","provider":"Infinity Light","version":"1.0","type":"link"}