{"product_id":"social-business-by-design-hardcover","title":"Social Business by Design - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eDion Hinchcliffe\u003c\/b\u003e (Author), \u003cb\u003ePeter Kim\u003c\/b\u003e (Author), \u003cb\u003eJeff Dachis\u003c\/b\u003e (Foreword by)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFrom the Dachis Group--the global leader in social business--comes the groundbreaking book on transformative social business strategies.\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e \u003ci\u003eSocial Business By Design\u003c\/i\u003e is the definitive management book on how to rethink the modern organization in the social media era. Based on their research and work through the Dachis Group, thought leaders Dion Hinchcliffe and Peter Kim deftly explore how the social, cultural, and technological trends provoked by the social media explosion are transforming the business environment. Designed as both a strategic overview and a hands-on resource, \u003ci\u003eSocial Business By Design\u003c\/i\u003e clearly shows how to choose and implement a social business strategy and maximize its impact. \u003c\/p\u003e\u003cul\u003e \u003cli\u003eExplains the mechanisms, applications, and advantages of a strategic array of social media topics, including social media marketing, social product development, crowdsourcing, social supply chains, social customer relationship management, and more\u003c\/li\u003e \u003cli\u003eFeatures examples from high-profile companies such as SAP, Procter \u0026amp; Gamble, MillerCoors, Bloomberg, HBO, Ford, and IBM who have implemented social business strategies\u003c\/li\u003e \u003cli\u003eDraws on the extensive research and expertise of the Dachis Group, which has helped numerous Fortune 500 clients plan, build, and activate effective social business solutions\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eContaining actionable, high-impact techniques that save time and the bottom line, \u003ci\u003eSocial Business By Design\u003c\/i\u003e will transform any organization's strategy to ensure success and avoid disruption in a fast-moving world.\u003c\/p\u003e\u003ch3\u003eFront Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eSocial Business by Design\u003c\/i\u003e is the definitive management book on how to rethink the modern organization in the social media era. Based on their research and work through the Dachis Group, thought leaders Dion Hinchcliffe and Peter Kim deftly explore how the social, cultural, and technological trends provoked by the social media explosion are transforming every business environment. Offering both a strategic overview and a hands-on resource, Social Business by Design clearly shows how to choose and implement a social business strategy as well as maximize its impact.\u003c\/p\u003e \u003cp\u003eDesigned to be a highly accessible resource, \u003ci\u003eSocial Business by Design\u003c\/i\u003e offers the shortest route to creating a dynamic social business organization. Hinchcliffe and Kim clearly explain the mechanisms, applications, and advantages of a strategic array of social media areas, including social media marketing, social product development, crowdsourcing, social supply chains, social customer relationship management, and more.\u003c\/p\u003e \u003cp\u003eWith original research from the Dachis Group, as well as case studies from SAP, Procter \u0026amp; Gamble, MillerCoors, Bloomberg, HBO, Ford, and IBM, Hinchcliffe and Kim show how they help Fortune 500 clients plan, build, and activate effective social business solutions. From the early successes and missteps of social media pioneers to the latest groundbreaking experiments, they show clearly the evolution of social business and the future it holds for organizations of all sizes.\u003c\/p\u003e \u003cp\u003eWith actionable, high-impact techniques that have proven to save time and invigorate the bottom line, \u003ci\u003eSocial Business by Design\u003c\/i\u003e can transform your organization's strategy to ensure success and avoid disruption in a fast-moving world.\u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eSocial Business by Design is the definitive management book on how to rethink the modern organization in the social media era. Based on their research and work through the Dachis Group, thought leaders Dion Hinchcliffe and Peter Kim deftly explore how the social, cultural, and technological trends provoked by the social media explosion are transforming every business environment. Offering both a strategic overview and a hands-on resource, \u003ci\u003eSocial Business by Design\u003c\/i\u003e clearly shows how to choose and implement a social business strategy as well as maximize its impact. \u003c\/p\u003e\u003cp\u003eDesigned to be a highly accessible resource, \u003ci\u003eSocial Business by Design\u003c\/i\u003e offers the shortest route to creating a dynamic social business organization. Hinchcliffe and Kim clearly explain the mechanisms, applications, and advantages of a strategic array of social media areas, including social media marketing, social product development, crowdsourcing, social supply chains, social customer relationship management, and more. \u003c\/p\u003e\u003cp\u003eWith original research from the Dachis Group, as well as case studies from SAP, Procter \u0026amp; Gamble, MillerCoors, Bloomberg, HBO, Ford, and IBM, Hinchcliffe and Kim show how they help Fortune 500 clients plan, build, and activate effective social business solutions. From the early successes and missteps of social media pioneers to the latest groundbreaking experiments, they show clearly the evolution of social business and the future it holds for organizations of all sizes. \u003c\/p\u003e\u003cp\u003eWith actionable, high-impact techniques that have proven to save time and invigorate the bottom line, \u003ci\u003eSocial Business by Design\u003c\/i\u003e can transform your organization's strategy to ensure success and avoid disruption in a fast-moving world.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDion Hinchcliffe\u003c\/b\u003e is executive vice president of strategy at Dachis Group. He is an internationally recognized thought leader on enterprise social media, business agility, open business models, and information technology. He writes, speaks, researches, and consults on these topics for clients in the Fortune 500 and public sector. \u003c\/p\u003e\u003cp\u003e\u003cb\u003ePeter Kim\u003c\/b\u003e is chief strategy officer of Dachis Group. He is a leading advisor on social business, working with clients on strategy formulation and driving global industry discourse. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eDachis Group\u003c\/b\u003e is a consulting firm that helps large enterprises implement social business design to formulate business strategies; plans, builds, and activates social solutions for customer, workforce, and enterprise engagement; and provides data aggregation and analysis. www.dachisgroup.com\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 256\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.9 x 9.33 x 6.41 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e May 01, 2012\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":44843471601766,"sku":"9781118273210","price":38.15,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/7255\/0758\/files\/ESMJudFjqT9781118273210.webp?v=1772625922","url":"https:\/\/infinitylightwa.com\/products\/social-business-by-design-hardcover","provider":"Infinity Light","version":"1.0","type":"link"}