{"product_id":"serendipity-it-doesnt-happen-by-accident-hardcover","title":"Serendipity: It Doesn't Happen by Accident - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eDavid Cleevely\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBreakthroughs aren't random. They're designed.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn Serendipity: It Doesn't Happen by Accident, David Cleevely - telecoms pioneer, deep tech investor, and architect of the Cambridge tech cluster - shows how the world's most successful ideas often emerge not from rigid plans, but from well-designed networks, environments, and a willingness to embrace the unexpected.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book reveals how to build those conditions deliberately - whether you're leading a business, shaping public policy, or trying to create spaces where innovation can thrive. Drawing on complexity science, network theory, and decades of experience founding and funding over 60 companies - including the billion-dollar biotech firm Abcam, launched after a single dinner conversation - Cleevely offers a framework for making serendipity not just possible, but probable.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFrom 18th-century Birmingham to modern-day Cambridge, Silicon Valley, and Shenzhen, he explains how great innovation ecosystems operate - and why many institutions suppress the very dynamics that make discovery likely. You'll explore the \"three-step rule\" behind breakthrough environments, uncover why digital platforms can unintentionally reduce serendipity, and learn how a little structured inefficiency may be the secret to real progress.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhether you're designing a new organisation, reforming an institution, building a startup - or simply trying to make better use of your own time and talent - Serendipity offers a fresh and practical way of thinking about innovation in a world that needs it more than ever.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 336\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.88 x 8.5 x 5.5 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 25, 2025\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":45522352865382,"sku":"9781068439230","price":46.52,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/7255\/0758\/files\/BuHFsUXiMl9781068439230.webp?v=1776520217","url":"https:\/\/infinitylightwa.com\/products\/serendipity-it-doesnt-happen-by-accident-hardcover","provider":"Infinity Light","version":"1.0","type":"link"}